FASHION DESIGN CONCEPT

Paper Code: 
CHSC 415
Credits: 
04
Contact Hours: 
60.00
Max. Marks: 
100.00
Objective: 

This course will enable the students to:                                                      

  • To learn about the centers of international fame & their contribution in fashion.
  • To develop understanding of merchandising & retailing and its importance in today’s consumer market.
  • To gain knowledge about the management aspect of retailing.
10.00
Unit I: 
Fashion Concept

 

  • Concept of fashion
  • Terminology
  • Fashion cycle
  • Sources of fashion

 

  • Factors favouring and retarding fashion

 

12.00
Unit II: 
Fashion Centers
  1. Role of a Designer
  • Leading Fashion centres and designers
12.00
Unit III: 
Importance of clothing
  • Clothing functions and theories of origin
  • Clothing terminology

 

  • Individuality and conformity, conspicuous consumption and emulation

 

  • Selection of clothes for self

 

  • Selection and Evaluation of ready-made garments
14.00
Unit IV: 
Components of garment: classification and application
  • Fabric, seams, stitches, thread, shaping methods, dart equivalents

 

  • Sleeves, cuffs, necklines, collars, plackets, yokes, pockets and trims

 

  • Style variation: bodice, skirts, trousers in various silhouettes

 

 

12.00
Unit V: 
Design
  • Elements and principles of design and its application in clothing

 

  • Structural and applied design and its importance on the components of garments.

 

Essential Readings: 
  1. Brown, Patty, Rice J., 1998, Ready to Wear Apparel Analysis. Prentice Hall.
  2. Marshall S G, Jackson H O, Stanley MS, Kefgen M &Specht T, 2009, Individuality in Clothing & Personal Appearance, 6th Edition, Pearson Education, USA.

Tate S.L., Edwards M.S., 1982, The Complete Book of Fashion Design, Harper and Row Publications, New York.

Academic Year: