Course Objectives (COs):
This course will enable the students to gain–
Learning outcomes (at course level) |
Learning and teaching strategies |
Assessment Strategies |
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The students will be able to –
CO106: Develop skills related to designing a behavior change communication programme CO107:Formulate strategies related to implementation of Campaign CO108:Analysis previously implemented BCC Campaigns CO109: Conclude both benefits an flaws of the implemented BCC Campaigns
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Approach in teaching: Interactive Lectures, Discussion, Analysis of Behavior change communications campaigns, Team teaching
Learning activities for the students: Self learning assignments, Effective discussion , Simulation, Report analysis and presentation, Giving tasks, Field practical related to implementation of designed BCC Campaign |
CA test, Semester end examinations, Viva, Group discussion and power point presentation |
CONTENTS
E-RESOURCES
REFERENCE JOURNALS
Links:
[1] https://homescience.iisuniv.ac.in/courses/subjects/advocacy-and-behaviour-change-communication-practical-2
[2] https://www.google.co.in/search?tbo=p&tbm=bks&q=bibliogroup:%22Global+Handbooks+in+Media+and+Communication+Research%22&source=gbs_metadata_r&cad=5
[3] https://www.fhi360.org/expertise/social-and-behavior-change-nutrition/
[4] https://www.nutritionintl.org/wp-content/uploads/2019/02/BCI_Tool-kit_Digital_NI_2019.pdf
[5] https://www.fsnnetwork.org/sites/default/files/Designing%20for%20Behavior%20Change%20for%20ANRM%20Health%20and%20Nutrition_508_0.pdf
[6] https://2017-2020.usaid.gov/global-health/health-areas/nutrition/technical-areas/effective-scale-nutrition-social-and-behavior
[7] https://www.switch-asia.eu/site/assets/files/2058/behavior_change_communication_strategy.pdf
[8] https://www.aidsdatahub.org/resource/hiv-aids-interventions-behavior-change-communication-bcc-campaigns
[9] https://snv.org/assets/explore/download/snv_behaviour_change_communication_guidelines_-_april_2016.pdf
[10] https://homescience.iisuniv.ac.in/academic-year/2023-2024